Ruchi owned traffic at a large business. The numbers were shrinking — not because the marketing got worse, but because buyers had moved.
She started consulting. Veeam. Neuron7. Growing franchise and B2B brands. The pattern repeated. Two things kept showing up that nobody else was naming.
First, websites had become a tiny share of what LLMs cite — not because content was bad, but because sites were built to receive keyword traffic, not to influence answer engines.
Second, the data on how LLMs engage with websites was missing from every marketing stack. For some clients, LLM agent traffic is seven times the volume of human traffic. And no one was looking.
We built Kachi to close both gaps. The platform exposes the data. The work makes your website the source LLMs cite. It matters most for teams creating a new category, launching new products, or expanding into new geos — where your reputation hasn't caught up to your ambition.
CEO
20+ years in marketing and operations. Former Head of Customer Marketing at WooCommerce. Earlier roles at PayPal, GE, JPMorgan, and the World Bank.
Head of Research
15+ years across software engineering, data, and startups. Former Senior Software Engineer at Ancestry, Healthline, and Xoom (PayPal).
We ship inside your budget and your timeline. Not the work that wins a design award — the work that moves the number.
We've been the marketer with a board meeting on Monday. We do the work the way we'd want it done for us.
Whatever buyers are using LLMs for — research, decisions, daily life — we make sure your website shows up. That's the whole job.
Want to talk? We'd like to hear what you're working on.